2024 Mexican-American Film and Television Festival & Awards

Mexican-American Film & Television Festival & Awards

2024 Theme: “Honoring the Contribution Of Mexican-American/Chicana Filmmakers”

MAFTF is more than just the premier festival representing the 40 million Americans of Mexican descent; it's a two-day celebration of our culture and artists. It's where Mexican-American and Latino film & television makers come together to interact, collaborate, network, and find like-minded partners. It's a platform where industry leaders connect with authentic storytellers.

On April 20th and 21st, 2024, the Mexican-American Cultural Education Foundation (MACEF), a 501(c)3, will hold its third annual Mexican-American Film and Television Festival & Awards at the Harmony Gold Theater in Los Angeles.

The Mexican-American Film & Television Festival MAFTF has grown to become the premier Los Angeles Festival which represents the 40 million Americans of Mexican descent. In 2023 it was a sold-out event with over 1000 tickets sold, and an impressive list of talent including Paul Rodriguez, Annie Gonzales, Pepe Serna, Luis Valdez, Moctesuma Esparza and many more. Its focus is projects which depict the Mexican-American community, not with the usual Hollywood stereotype, but the more real-to-life depiction of a community of hardworking Americans who contribute and have contributed endlessly to this country. Astronauts, lawyers, teachers, nurses, doctors, accountants, builders, war heroes and people of every sort whose stories go untold, because a demeaning stereotypical narrative is preferred by Hollywood.

Hollywood has been notorious for erasing Mexican-Americans/Chicanx out of American life for over 100 years. Even stories where Mexican-Americans war heroes are featured e.g; “Hell To Eternity” (1960), Anglo-American actors have portrayed their bravery and never mentioned their Mexican heritage. The perception of Mexicans and Mexican-Americans in the US is distorted and the media has played a large part in this. Largely portrayed in media through degrading stereotypes such as “bandidos” “criminals”, “the help”, “lazy”, “illegal invaders”, and “uneducated”. Recently, those in political power, including the former president, have legitimized these Mexican-American stereotypes into the American consciousness, with disastrous consequences see throughout the news. No other Latino group has endured such abuse.

Schedule

Saturday April 20th, 2024

11:00-1:00 PM

  • Father Time

  • Canta Santiago

  • We Can’t Breathe

  • ASI ES LA VIDA

  • In Wonderland

  • Shura

  • Meet Los Parents

1:10-3:35 PM

  • Estela, Is It You?

  • Taco Mafia

  • Razon De Ser: Luis C Garza

  • El Ronco

  • The Latina Book Club

3:35-5:40 PM

  • You, Me & Her

  • I Just Wish You Told Me

5:40-7:30 PM

  • Taxi

  • Physical Therapy

  • We Missed You

  • Kiddo

  • The Kill Floor

7:30-9:30 PM

  • All The Words But The One (MACEF Grant Recipient) (Adult Content)

  • Moe

Sunday April 21st, 2024

11 AM - 1:00 PM

  • Divorce Bait (Adult Content)

  • Death In Training

1:10-3:00 PM

  • The Unbroken Sky

  • Exit Fee

  • El Paisa

  • The First Cowboy

  • El Tesoro

3:00- 4:49 PM

Agueda Martinez

Under The Same Moon

5:00- 6:00 PM Red Carpet

6:00- 7:30 PM Illustrious Awards

7:30-9:00 PM After Party, Drinks & Food

Look Back at Our 2022 Film Festival

Look Back at Our 2023 Film Festival

Our Amazing Judging Panel Will Be Judging the Following Categories

BEST FILM
BEST DIRECTOR
BEST SHORT FILM
BEST TV SERIES
BEST MALE ACTOR
BEST FEMALE ACTRESS
BEST SCREENPLAY FOR FILM
BEST SCREENPLAY FOR TV

THE LIFETIME ACHIEVEMENT AWARD

The Lifetime Achievement Award will be awarded to Bel Hernandez for her contribution to improving the image of Mexican-Americans and Latinos in the media.

THE PRESIDENT’S EXEMPLAR AWARD 

We will honor film producer and oscar winner, Yvett Merino.

Yvett Merino

Source: Walt Disney Animation Studios

MACEF’S TRAILBLAZING IN WRITING AWARD

We will honor playwright, Josefina Lopez.

Source: Desert Sun

MACEF’S TRAILBLAZING IN DIRECTING EXCELLENCE

We will honor director, Patricia Riggen.

Retrospective Screenings

Under the Same Moon

Mike Gomez

PANEL OF JUDGES

Jerry Velasco — Judge
Actor, Producer, Councilman, Activist

Jerry Velasco

Mike Gomez — Judge
Actor, Producer, Activist, Councilman

Robert Diaz LeRoy

Enrique Castillo —Judge
Actor/Director

Enrique Castillo

Robert Diaz LeRoy — Judge
Writer & Director

Robert Ruiz

Robert Ruiz — Judge MACEF Secretary

Jose Luis Ruiz — Judge MACEF President, Producer/Director, Author, Cosmetic Dentist

Sid De La Cruz

Sid DeLa Cruz — Judge

Composer

HUGE THANK YOU TO OUR FILM FESTIVAL BOARD 2023

Jose-Luis Ruiz

Dr. Jose-Luis Ruiz — President MACEF
Author, Researcher, Activist, Cosmetic Dentist

Bel Hernandez

Bel Hernandez — Programming Director
CEO, Founder and Publisher of Latin Heat Media, Actress, MACEF Advisory Board member

Robert Ruiz — Festival Manager
Human Resources Business Partner

Jerry Velasco

Jerry Velasco — Chair of Judging
Actor, Producer, Councilman, Activist

Mike Gomez — Co-host
Actor & Activist